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Logos
Monochromatic Logo
In particular cases may you use the Monochromatic version of the logo – i.e. black and white print, pairing with other monochromatic logos and when lacking contrast between the background and primary logos. The white version of the logo is also used across our Daft homepage.
Logo lockups
From 2020 Daft.ie's B2B products have followed the rule of thumb of using a lockup of the logo with the specific product. If in doubt please refer to a designer on the Marketing team to support you.
Clearspace
The clearspace around the Daft logo is equal to the height of the letter 'e'. Please respect these margins when utilising the Daft logo in conjunction with other graphic elements.
Logo Guidance
Do not use the previous version of the Daft logo in any new marketing material
Do not try to recreate the logo with different fonts families/weights
Do not stretch the logo
Do not place the logo on a low-contrast background
Do not alter the logo colour scheme
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